Clamshell blister packaging is a popular type of packaging that is commonly used in the retail industry. It is a type of packaging that consists of two halves that are joined together with a hinge, and a plastic film is used to cover the product. This type of packaging is popular because it provides excellent visibility and protection for the product, and it is also relatively easy to open. In this article, we will discuss the advantages and disadvantages of clamshell blister packaging.
Advantages of Clamshell Blister Packaging
- Protection: One of the most significant advantages of clamshell blister packaging is that it provides excellent protection for the product. The hard plastic shell protects the product from damage during transport, storage, and handling.
- Visibility: Clamshell blister packaging is also known for its excellent visibility. The clear plastic allows the customer to see the product before purchasing it, which can be a significant factor in the decision-making process.
- Tamper-evident: Clamshell blister packaging is tamper-evident, which means that it is clear when the package has been opened or tampered with. This can be an essential feature for products that need to be protected from contamination or theft.
- Branding: Clamshell blister packaging can be customized with branding and logos, which can help to promote brand recognition and increase sales.
- Versatility: Clamshell blister packaging can be used for a wide variety of products, including electronics, toys, and food items.
Disadvantages of Clamshell Blister Packaging
- Environmental impact: One of the significant disadvantages of clamshell blister packaging is its impact on the environment. The packaging is difficult to recycle, and it can take hundreds of years to decompose in a landfill.
- Cost: Clamshell blister packaging can be more expensive than other types of packaging, which can be a significant consideration for businesses on a tight budget.
- Difficult to open: Clamshell blister packaging can be difficult to open, which can be frustrating for customers. Some consumers may even injure themselves while attempting to open the package.
- Space: Clamshell blister packaging can take up a lot of space on store shelves, which can limit the number of products that can be displayed.
Clamshell blister packaging has both advantages and disadvantages. While it provides excellent protection and visibility for products, it can be expensive and difficult to open. Additionally, its impact on the environment is a significant concern. Ultimately, the decision to use Plastic Blister Packaging will depend on the product, the target market, and the business’s budget and priorities.